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國(guó)際商務(wù)英語(yǔ)中級(jí)口語(yǔ)(第二版)

國(guó)際商務(wù)英語(yǔ)中級(jí)口語(yǔ)(第二版)

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作 者: 陳珞瑜 編著
出版社: 武漢大學(xué)出版社
叢編項(xiàng):
標(biāo) 簽: 口語(yǔ)/生活實(shí)用英語(yǔ) 商務(wù)/職場(chǎng)英語(yǔ) 外語(yǔ)

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ISBN: 9787307123274 出版時(shí)間: 2014-01-01 包裝:
開(kāi)本: 頁(yè)數(shù): 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  陳珞瑜編著的這本《國(guó)際商務(wù)英語(yǔ)中級(jí)口語(yǔ)(第2版)》是國(guó)際商務(wù)英語(yǔ)中級(jí)口語(yǔ)輔導(dǎo)用書(shū)。共分十章,包括經(jīng)濟(jì)全球化、國(guó)際市場(chǎng)、項(xiàng)目管理、創(chuàng)業(yè)與職業(yè)生涯管理、商務(wù)與社會(huì)、組織文化與形象、商務(wù)跨文化傳播與禮儀、工作環(huán)境等內(nèi)容。每章都包括課前熱身、知識(shí)輸入、口語(yǔ)訓(xùn)練及練習(xí)四部分,書(shū)后附有練習(xí)參考答案。

作者簡(jiǎn)介

暫缺《國(guó)際商務(wù)英語(yǔ)中級(jí)口語(yǔ)(第二版)》作者簡(jiǎn)介

圖書(shū)目錄

Chapter One Economic Globalization
Section I Warm-up
 1.Pronunciation and Phonetics
 2.Words and Phrases
 3.Sentence Examples
 4.Reading Aloud
Section II Knowledge Input
 1.How Globalization Affects Developed Countries
 2.The End of Cheap China--What Do Soaring Chinese Wages Mean for Global Manufacturing?
Section III oral Practice
 1.Theme Statement
 2.Dialogues Practicing
 3.Speech
 4.Practice Tips
Section IV Exercises Chapter One Economic Globalization Section I Warm-up  1.Pronunciation and Phonetics  2.Words and Phrases  3.Sentence Examples  4.Reading Aloud Section II Knowledge Input  1.How Globalization Affects Developed Countries  2.The End of Cheap China--What Do Soaring Chinese Wages Mean for Global Manufacturing? Section III oral Practice  1.Theme Statement  2.Dialogues Practicing  3.Speech  4.Practice Tips Section IV Exercises Chapter Two International Marketing Section I Warm-up  1.Pronunciation and Phonetics  2.Words and Phrases  3.Sentence Examples  4.Reading Aloud Section II Knowledge Input  1.HOW Kraft Won in China  2.Word of Mouth Marketing Section III oral Practice  1 Theme Statement  2.Dialogues Practicing  3.Speech  4.Practice Tips Section IV Exercises Chapter Three Project Management Section I Warm-up  1.Pronunciation and Phonetics  2.Words and Phrases  3.Sentence Examples  4.Reading Aloud Section II Knowledge Input  1.Master Ten Processes to Sharpen Your Project Management Skills  2.The Art of Project Management Section III Oral Practice  1.Theme Statement  2.Dialogues Practicing  3.Speech  4.Practice Tips Section IV Exercises Chapter Four Startup Business and Career Management Section I Warm-up  1.Pronunciation and Phonetics  2.Words and Phrases  3.Sentence Examples  4.Reading Aloud Section II Knowledge Input  1.Ten Things Every Graduate Should Know Before They Start Job Hunting  2.Starting a Business:The Idea Phase Section III Oral Practice  1.Theme Statement  2.Dialogues Practicing  3.Speech  4.Practice Tips Section IV Exercises Chapter Five Business,Technology and Innovation Section I Warm-up  1.Pronunciation and Phonetics  2.Words and Phrases  3.Sentence Examples  4.Reading Aloud Section II Knowledge Input  1.Death of the Salesmen:Technology’s Threat to Retail Jobs  2.Innovation:The New Masters of Management Section III Oral Practice  1.Theme Statement  2.Dialogues Practicing  3.Speech  4.Practice Tips Section IV Exercises Chapter Six Business and Society Section I Warm-up  1.Pronunciation and Phonetics  2.Words and Phrases  3.Sentence Examples  4.Reading Aloud Section II Knowledge Input  1.Social Entrepreneurs Go Mainstream  2.CSR Is Dead,Long Live Social Enterprise Section III oral Practice  1.Theme Statement  2.Dialogues Practicing  3.Speech  4.Practice Tips Section IV Exercises Chapter Seven Organizational Culture and Image Section I Warm-up  1.Pronunciation and Phonetics  2.WordS and Phrases  3.Sentence Examples  4.Reading Aloud Section II Knowledge Input  1.Corporate Culture  2.How Do You Tell the CEO That His/Her Baby Is Ugly? Section III oral Practice  1.Theme Statement  2.Dialogues Practicing  3.Speech  4.Practice Tips Section IV Exercises Chapter Eight Cross-cultural Communication and Etiquette in Business Section I Warm-up  1.Pronunciation and Phonetics  2.Words and Phrases  3.Sentence Examples  4.Reading Aloud Section II Knowledge Input  1.East Meets West.but It Takes Some Practice  2.International Girl Giving Protocol Section III Oral Practice  1.Theme Statement  2.Dialogues Practicing  3.Speech  4.Practice Tips Section IV Exercises Chapter Nine Women and Economy Section I Warm-up  1.Pronunciation and Phonetics  2.Words and Phrases  3.Sentence Examples  4.Reading Aloud Section II Knowledge Input  1.Four Ways Women Stunt Their Careers Unintentionally  2.Why It Makes Sense to Have More Women Board Members? Section III Ural Practice  1.Theme Statement  2.Dialogues Practicing  3.Speech  4.Practice Tips Section IV Exercises Chapter Ten Work Environment Section I Warm-up  1.Pronunciation and Phonetics  2.Words and Phrases  3.Sentence Examples  4.Reading Aloud Section II Knowledge Input  1.Fifteen Ways to Stay Focused at Work  2.How to Survive in an Unhappy Workplace Section III oral Practice  1.Theme Statement  2.Dialogues Practicing  3.Speech  4.Practice Tips Section IV Exercises Keys to the Exercises 參考文獻(xiàn)

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