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高級商務英語口語

高級商務英語口語

定 價:¥33.00

作 者: 孔憲遂,丁芬,劉白玉,劉夏青
出版社: 中國人民大學出版社
叢編項: 第二版 新視界商務英語系列教材
標 簽: 暫缺

ISBN: 9787300275314 出版時間: 2019-10-01 包裝:
開本: 16開 頁數(shù): 157 字數(shù):  

內容簡介

  《高級商務英語口語(第2版)/新視界商務英語系列教材》的內容與時俱進,根據(jù)第一版后的國際商務發(fā)展進行改編,增加了新的內容,但仍然圍繞國際商務的重要方面和重要環(huán)節(jié)展開。涵蓋國際商務交際中的常見語境,讓學習者能通過學習、操練,達到用商務英語口語比較專業(yè)地、熟練地進行商務溝通甚至談判的目的。重要的商務語境包括:國際商務的辦公環(huán)境,商務禮儀,國際商務文化及其差異,線上線下業(yè)務的建立,新型商務的溝通、發(fā)函、詢盤、發(fā)盤、還盤,合同訂立,產品的生產、營銷、代理與索賠等諸多方面,進行綜合性訓練。在每單元的最后是“鞏固性閱讀”材料,供學習者鞏固該單元的知識,進行適當?shù)男畔⑼卣?,旨在使商務學習者通過閱讀加強對該部分商務知識的認知。

作者簡介

  孔憲遂,碩士,山東財經大學外國語學院教授,應用英語系主任,商務英語團隊負責人。 2002年7月畢業(yè)于清華大學外語系英語專業(yè)外國語言學與應用語言學方向,上海外國語大學英語語言文學專業(yè)在讀博士。主要研究方向為認知語言學、應用語言學。主持和參與完成各類科研課題10余項,出版譯著3部、專著1部,主持和參與編寫教材多部。

圖書目錄

Chapter One Office Hour
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Two Business Etiquette
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Three Business Trip
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Four Business Meeting
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Five Trade Fairs
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Six Business Trade I: Enquiries, Offers & Price Discount
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Seven Business Trade II: Payment Terms and Packaging
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Eight Business Trade III: Insurance, Shipment & Complaints
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Nine Business Negotiation
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Ten Recruitment
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested reading
Chapter Eleven Marketing
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Twelve Cross-border E-commerce Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
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